Tougher Than (Anything)
Bar Keepers Friend is the cleaning product under your sink that you haven’t touched in probably a little too long. You got it because it works really well, but haven’t deep-cleaned in a while. The product that cleans anything and everything you can think of. Our campaign focuses on the big idea, Bar Keepers Friend can and will clean anything.
Whether it’s the grimy train car door, dirtiest river in the world, or a very old rusty building, BarKeepers Friend will be there to get the job done looking better than ever.
This split subway tile before and after shows the definite spotless clean after effect in the very dirty subway. No matter what scary substances are on the wall, Bar Keepers Friend will turn it back to brand new.
No matter the item or space, the job will get done with using Bar Keepers Friend, even the scary surfaces that look tough to fight.
All it takes is one wipe to remove the dirt and mud off this bus using Bar Keepers Friend. Then maybe people will want to look up off their phones and look outside.